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Introducing Shaded Bliss!

Hello Shaded Bliss! Thank you for being here today!

Tell us a bit about who you are and what you do!

Shaded Bliss by Retour is a travel brand that curates affordable stylish and designer-inspired sunglasses and accessories for customers online and accessible by automated vending machines. Shaded Bliss goal is to be accessible and convenient point of purchase by placing automated branded vending machines in stadiums, beach areas, shopping centers/malls, mid to large size millennial corporations, resorts properties, universities, military bases, sports facilities/arenas around the world.

How did the idea for the company come about? The idea for Shaded Bliss came to me on a whim in the summer of 2018. I was at the beach and I saw two people break their expensive sunglasses and they were horribly upset. I know how that feels, because, I stopped buying expensive shades ages ago. Not only now, did they not have protection for their eyes, they were now out of hundreds of dollars and didn't have a way to get the sunglasses they needed. So, this motivated me to start curating stylish selections at a lower cost and I began selling them online and from outdoor festivals and markets. The response has been great! In 2020, COVID shut down all opportunities on events and festivals and I began an automated vending options to have an opportunity to bring these selections to the masses, whether they are vacation, shopping in the mall or rushing through the airport by way of Shaded Bliss my automated vending machines.

What is most important to you as a business owner?

The most important thing to me is that my customers receive quality and stylish product and feel good in it when they wear it!

What is your creative process like?

I curate the glasses myself through various vendors. Me and my team like to try the styles ourselves and we also seek out trends and styles that are popular.

How often do you launch new products?

Shaded Bliss launches new products sproadically. Depends on our sells. We only restock our best sellers, so, many of our selections are for a limited time. Typically every quarter we have new products.

We are currently in the process of launching our Shaded Bliss Premium Collection with our brand on the sunglasses.

What advice would you give to other people wanting to start their own company?

I would say just start. Write a business plan, even if it's not complete perfect give yourself a starting point. Then go from there, if you don't at least try it how will you know what you need to fix.

Please let our readers know where to find you and your company!

Shaded Bliss can be found online at

You can find our automated-vending machines currently at the Famous Hollywood & Highland Shopping center in Hollywood, CA or Del Almo Fashion Center in Torrance, CA

We have more locations coming soon and will be expanding to Texas this summer.

Thank you for your time!

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